Imisi‘s triumph” />
By Ayo Onikoyi
Opeyemi Ayanwale, popularly known as Imisi, has etched her name in reality television history as the newest winner of Big Brother Naija, becoming only the fourth woman to claim the crown in the show’s ten-year legacy. Beyond the excitement and emotional goodbyes, a fascinating story unfolds through the numbers that highlight her extraordinary achievement.
Imisi’s winnings amount to a staggering ₦120 million, which includes ₦100 million in cash and an additional ₦20 million worth of luxury brand partnerships. Her prize package features a top-tier SUV, an exclusive holiday for two in Dubai, a year’s supply of premium products from the show’s sponsors, and a luxurious apartment in Lagos.
These figures reveal more than just luck; they reflect a calculated approach, relentless commitment, and a massive fanbase rallying behind her. Although BBNaija Season 10 has come to a close, the data behind Imisi’s success paints a picture of a season fueled by passion, digital interaction, and the rise of a new household name.
Official statistics from the production team show that the season garnered hundreds of millions of votes across multiple platforms. Remarkably, Imisi secured 42.8% of the votes in the final week, a decisive margin that distinguished her from the competition.
Throughout the contest, Imisi faced eviction threats on five occasions but managed to persevere and ultimately claim victory.
Here’s a breakdown of her eviction battles:
- Week 3: First nomination – narrowly escaped eviction by finishing third in public votes.
- Week 5: Nominated again – gained momentum with 27% of the votes, signaling growing fan enthusiasm.
- Week 7: Competed against four other nominees – survived with 30% of the total votes cast.
- Week 8: Faced eviction following a dramatic Head of House twist – comfortably saved by viewers.
- Week 9 (Semi-final): Last nomination before the finale – emerged as the week’s top vote-getter.
Over the 76-day journey, Imisi consistently showcased resilience, earning between 22% and 35% of votes during each eviction round. Her gameplay combined charisma, empathy, and strategic insight, making her one of the most consistent and captivating contestants in the show’s history.
What set Imisi apart was her authentic bond with the audience. Her honesty, emotional intelligence, and steady determination resonated deeply with viewers who saw in her the embodiment of modern Nigerian youth-ambitious, creative, and unwavering.
The numbers affirm that Imisi’s win was no coincidence; it was the result of perseverance, a devoted fanbase, and an irresistible personality.
As BBNaija Season 10 concludes, the statistical evidence of her victory cements Imisi’s legacy as one of the franchise’s most impactful and beloved champions.